
Wit woo – look what’s new!
The felt owl needle book pattern has just dropped! The perfect match with the pumpkin pin cushions from the Beautiful and Useful range.
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Start your embroidery journey – for free!
Master 10 essential embroidery stitches with this beginner-friendly floral mandala sampler project.
Something special to stitch for every season

What customers are saying
“Stitching the whole collection was such a satisfying challenge! I’m especially proud because I am virtually a beginner, but the instructions are very easy to follow... I highly recommend this zodiac set, if I can do them, anyone can!”
Christine
Hi! I’m Tamara
I’m a self-taught embroidery artist and the designer of all the patterns you’ll find here. I set up The Hoop in Hand in 2022 with one simple goal: to share the joy embroidery brings me with the world.
I’m thrilled you found me here.
